Bayer Poncho

"What's stealing your production?"

Pasture pests are the hidden menace to pasture. And when they’re not hidden, they’re terrifying.

Seeing Argentine Stem Weevils (which are normally less than 2mm long) up close via press, billboard and digital, really did spur farmers into action.  The billboard was particularly effective with LED lights in the eyes of the weevils creating a stir.

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